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2018 State of Senior Care Sales and Marketing Report
With a shifting buyer landscape and a plethora of new tactics and tools available, where should senior care marketing and sales professionals spend their time and energy? And, how do your senior care marketing and sales activities stack up to other communities?
To give some context to these pressing questions, we surveyed senior care marketing and sales professionals from across the senior care continuum.
In this study, we’ll share the results of the survey as well as insights on how to develop a 2018 strategic plan that can help you and your organization surpass the competition and close more sales.
Complete the form to get your copy of the study.
Senior Care Marketing and Sales Insights
Developing and Executing a Senior Living Social Media Strategy
December 13, 2018
In today’s more digital world, social media communication is a hot topic for senior living organizations. Whether you’re using it to keep in touch with residents/families or to generate leads for your organization, or plan to, this podcast episode is for you. Our guest, Tessa Atkinson-Adams from LeadingAge, shares how to get started and plan your social media communications, the value of a style guide, some best practices, and much more.
How Baby Boomers Will Change the Way You Sell Senior Living
November 29, 2018
How Senior Care Organizations Can Attract and Close Baby Boomers
November 8, 2018
Why Being Overly Helpful is the New Way to Market Senior Care
October 25, 2018
It’s Time to Get Serious About Digital Marketing in Senior Living
August 23, 2018
Many senior care organizations are in a tough spot when it comes to digital marketing. They know they’re falling behind the times. They see their competitors with new websites, Facebook ads, and stellar reviews across online platforms like Yelp and Google. But how do they find the time? As an operator you have too much […]
The New Way to Market and Sell Senior Living in 2018
August 10, 2018
Top 10 Senior Care Website Best Practices in 2018
July 26, 2018
How to Nurture Senior Living Leads to Close More Sales
July 12, 2018